Internal Communication between Managers and Employees Research Paper - 1

Internal Communication between Managers and Employees - Research Paper Example The study will be concluding with recommendations and conclusions for these employers that should be taken into consideration while dealing with the three factors. The procedure of collection of the data followed by its analysis and interpretation of the result while finding a solution to any research problem is known as the research philosophy. It mainly comprises of two approaches. One is the positivism and the other is interpretive. The positivist style gives establishing theory prior to the research conduct. This type of research can be carried out by means of experimental and descriptive research method. It is positively associated with the natural sciences. On the other hand, interpretive gives the establishing theory after conducting the research. The interpretive research model works on the basis of the human perceptions. It helps to understand mainly the nonstatistical variables like the human perceptions, their social behavior, social motives etc. In this research, the inte rpretive research model has been chosen for finding out the internal communication between the managers and the employees, the strategy of the company in developing the brand and the expansion strategy of the company in marketing its products. The two main types of research strategies are qualitative and quantitative research strategies. Both qualitative and quantitative research strategies hold equal importance while finding a solution to any research problem. Quantitative research strategy involves various statistical calculations, different computational techniques, and procedures. It mainly considers close ended surveys. A qualitative research strategy is just the opposite of quantitative research strategy. It gives the description of the individuals in the natural situation and tries to find solutions to the research.